Local Marketing

Local Business Directory Sites for Citations & Reviews

So, you’ve got your website built, your meta tags and other on-page SEO factors are in order and optimised. You’ve claimed your Google + Local/Google Places listing, plus your business listings on Bing & Yahoo…….so now what?
Well in order to give your site a ranking boost in local search results, you will want to get yourself listed on some decent business directories. With thousands of sites to potentially list your business on, you’ll want to make sure you spend […]

Get Your Meta Head Together

Following on from our local marketing tips, this blog post is about on-page SEO, namely meta tags. Many businesses owners approach Consult Local wondering why their site fails to rank in Google, Yahoo and Bing.
Common SEO related questions include:

Why won’t my site rank for my keywords?
My web designer said they optimised my site but why can’t I find it in Google?
I have content about my services, so why won’t my website rank?

In almost all cases, when we take a look at their website, […]

NAP – Name, Address & Phone Number

It’s important for your Business Name, Address and Phone Number (NAP) to be consistent across all the main local directories. Incorrect name, address and telephone details can be confusing for customers as well as Google.
In industry terms, your business appearing on a 3rd party website like a business directory or social networking account, is know as a citation. Citations have a direct impact on your sites rank in Google local search and in particular your Google Places listing. In […]

Claim Your Local Business Listings

If you run a local business, that is, a business that targets local prospects, it’s extremely important to claim your business listing on the 3 major search engines, Google+ Local / Google Places, Yahoo Local and Bing Local.
Claiming your business on these search engines greatly increases your chances of being found online through local search. Or in other words, when a local consumer searches for your products or services. Local SEO if done correctly is a cost effective strategy […]

Google Places Becomes Google+ Local

In a continued effort to become more social, Google has converted millions of Google Places pages for business into Google+ Local pages which is an extension of their Google+ platform.
It is a bold move and one that we think will pay off. Anyone that has been working with Google Places for some time will know that it left a lot to be desired and the help forum was cluttered with requests after requests for help. It often felt like […]